Privacy policy
Privacy policy
Privacy Policy
Last updated: May 2026
Welcome to Erija & Laliha
Your privacy, trust, and comfort matter to us. This Privacy Policy explains how Erija & Laliha (OPC) Private Limited (“we”, “our”, “us”) collects, uses, stores, and protects your information when you visit our website, place an order, make a reservation, contact us, or interact with our services.
By using our website, you agree to the practices described in this Privacy Policy.
1. Information We Collect
We may collect certain personal information when you interact with our website or services, including:
• name,
• email address,
• phone number,
• billing and shipping address,
• order details,
• payment-related information,
• reservation information,
• body measurements or fit preferences shared for customization or alterations,
• messages, feedback, or customer support requests,
• device and browsing information such as IP address, browser type, pages visited, and cookies.
We collect only the information reasonably necessary to thoughtfully provide our products and services.
2. How We Use Your Information
Your information may be used to:
• process and fulfill orders,
• provide tailoring, alterations, or customization services,
• manage reservations and limited-batch production,
• arrange shipping and delivery,
• communicate regarding orders, reservations, returns, exchanges, or customer support,
• improve our website, products, and customer experience,
• maintain website security and prevent fraudulent activity,
• send occasional updates, launches, or offers if you choose to receive them.
We do not sell or rent your personal information to third parties.
3. Reservations & Limited Batch Production
Where reservation-based or limited-batch pieces are offered, we may use customer information for:
• reservation confirmations,
• production planning,
• allocation management,
• dispatch updates,
• upcoming release communication,
• customer support and operational coordination.
Reservation-related information is used only for operational, fulfillment, legal, and customer service purposes.
4. Custom Fit & Measurement Information
Measurements, fit details, and alteration notes shared with us are used solely for order fulfillment and garment customization.
This information is handled with care and discretion and is never publicly shared or sold to third parties.
Please review all submitted measurements carefully before confirming your order.
5. Payments & Security
Payments made through our website are processed securely through trusted third-party payment providers.
We do not store complete debit card, credit card, banking, or UPI credentials on our servers.
We take reasonable precautions and industry-standard measures to help protect your personal information from unauthorized access, misuse, or disclosure.
However, no method of electronic transmission or storage can be guaranteed to be completely secure.
6. Third-Party Services
We may work with trusted third-party providers for services such as:
• payment processing,
• shipping and logistics,
• website hosting,
• analytics,
• customer communication,
• email and messaging services,
• ecommerce platform operations.
These providers receive only the information reasonably necessary to perform their services securely and responsibly.
We are not responsible for the independent privacy practices or policies of third-party platforms or providers.
7. Cookies & Analytics
Our website may use cookies and similar technologies to:
• improve website functionality,
• remember preferences,
• understand website traffic and browsing behaviour,
• enhance user experience.
You may disable cookies through your browser settings if preferred. Certain parts of the website may not function properly if cookies are disabled.
8. Marketing Communications
If you subscribe to our newsletter or updates, we may occasionally send you information regarding:
• new releases,
• collections,
• reservation openings,
• limited-batch availability,
• offers,
• or brand updates.
You may unsubscribe from marketing communications at any time using the unsubscribe link included in emails or by contacting us directly.
9. Data Retention
We retain personal information only for as long as reasonably necessary to:
• fulfill orders and provide services,
• manage reservations and production planning,
• comply with legal or regulatory obligations,
• resolve disputes,
• maintain transaction and business records,
• protect our business and customers.
When information is no longer required, it is securely deleted or anonymized where reasonably appropriate.
10. Your Rights
Subject to applicable laws, you may request to:
• access your personal information,
• correct inaccurate information,
• request deletion of certain personal data,
• withdraw consent for marketing communications.
To make a request, please contact us using the information below.
Certain operational or legal obligations may require us to retain limited information where necessary.
11. Children’s Privacy
Our website and services are not intended for individuals under 18 years of age without parental or guardian supervision.
We do not knowingly collect personal information from children.
12. International Access
Although we primarily operate within India, users accessing our website from other jurisdictions do so at their own discretion and are responsible for compliance with local laws where applicable.
13. Policy Updates
We may update this Privacy Policy occasionally to reflect operational, legal, or regulatory changes.
Updated versions will be posted on this page with the revised effective date.
Continued use of the website following such updates constitutes acceptance of the revised Privacy Policy.
14. Contact Us
For questions, requests, or concerns regarding this Privacy Policy or your personal information, please contact:
Erija & Laliha (OPC) Private Limited
Kolkata, India
Email: care@erijaandlaliha.com
Website: www.erijaandlaliha.com
Quiet releases. Thoughtful pieces.